There was a time, so many months ago, when I found myself obsessed with my blog stats. I know – it’s a shameful thing to admit. Now, when I say ‘obsessed,’ I really mean it. This was General MacArthur style obsession, Captain Ahab, Napoleon. I was obsessed the way great men become obsessed. The opposite, of course, would be how teenage girls have watered down the meaning of the word. “Oh my God, I used to be, like, totally obsessed with ‘N Sync!” And by that, the girl means she had the No Strings Attached CD and a poster of Lance Bass on the wall, which was taken down before he even came out of the closet.
That’s a different kind of obsession, and mine was worse, although maybe not as troubling. I’d keep my stats page up on the screen at all times, refreshing it every 30-40 seconds. I would also do dippy things in an attempt to detect or change trends, like trying to publish posts at different times of the day to see if the hits would go up (they don’t). In time, I mellowed out. Sure, I’ll check my stats once or twice a day, but it isn’t something I think about a lot. My obsession faded away, and I could once again turn my attention to more important things on the Internet, like Facebook and amateur porn.
All that is to set up the odd thing that happened two weeks ago, noon on a Tuesday, when I very nonchalantly pulled up my blog stats. I usually have around the same number every day, and when my hit total came up for that particular day, I jumped back, startled. Okay, I didn’t really jump back, that was exaggeration for effect, but you get the idea. I’m not that easily rattled. I was really surprised, though, to see that my blog had already gotten over 1,400 hits.
“Dang, that’s pretty dope,” I thought. “How’d that happen?”
There had to be an explanation. I mean, let’s face it, my posts aren’t that good. I realized that most of these hits had come from the Google search. In addition, a vast majority of them – 1,251 to be exact – were for one single phrase.
Spider coming out of cup.
“What the hell?” I said to my girlfriend. “Spider coming out of a cup? I never wrote about anything like that! That was never even a tag.” How was it possible? As a rational human being, I knew that 1,251 different people couldn’t have Google searched “spider coming out of cup” and ended up at my blog. I thought about it, and then I realized why my original stat obsession had faded away in the first place.
I like my stats, and when I have good days, I like to think it’s because I wrote something worthwhile and, thus, I should feel good about myself. But the truth probably has much more to do with chance. How many of those hits are people who actually take the time to read a post? How many are accidental? How many are people who click on a link, stay for a second, and split? To go further, how many of my blog hits are even living human beings?
There was no way one person, or any amount of people, could have been responsible for the ‘spider coming out of cup’ explosion. The only thing that made sense to me was that some type of automated computer program somehow got stuck in a loop, and that’s how it happened. That’s my theory. In my all-time stats, ‘spider coming out of cup’ currently ranks as the 4th highest searched Google term, and the number hasn’t gone up by one single hit since I checked my blog at noon that one day. If you’re curious, here is the whole top five:
3. Gunther Von Hagens
4. Spider coming out of cup
5. Namsan Tower
Shit, how random! What a bizarre group of things, eh? I didn’t even write about number four at all, and apart from a few jokes (see porn gag earlier in post), I haven’t really written about sex, either. How do we, bloggers, really know who is out there and why they’re reading us? The Internet is one big, weird place, isn’t it?
Then again, I could have it all wrong. Maybe somewhere, sitting in a basement, there’s a guy who has spent the last two years meticulously searching out information regarding spiders coming out of cups. It could be spurred on by some sort of awful childhood trauma. No blog has been left unexplored. From morning until night, he keeps looking. Spiders. Cups. It never ends.
Now that, my friends, is obsession.